The Finnish giant has made a major bet on the mobile operating system Microsoft Windows Phone, do not forget to develop the direction of the Series 40 platform, is still generating the lion’s share of Nokia revenue.
Series 40 platform and mobile phones on it focus on developing markets – areas like India, China, Africa, Russia, South America and others, the majority of people who can not afford to shell out a tidy sum for expensive devices.
Represented at the event, Nokia World 2011, which went “Telecompaper», Asha-family cell phones on S40-platform intended to attract “more than one billion” people who want to always be online, but for some reason are not ready to disclose wallets to purchase smartphones.
By offering just four S40-phone in a stylish design with social and geolocation capabilities of sane price, Nokia clearly strengthened to be important for its markets in developing countries. Translated from Hindi asha means “hope.”
Nokia Asha 200, Nokia Asha 201, Nokia Asha 300 and Nokia Asha 303 blurs the line between smartphones and regular phones: Touch screen, QWERTY-keyboard, applications from the online shop Nokia Store, quick and easy access to the Internet, integration with social networks, sharing instant messaging, e-mail.
All four of Asha-made device in a polycarbonate enclosure. Built-in Web browser Nokia Browser provides cloud data compression up to 90%, thus saving bandwidth. At Asha Asha 303 300 and installed a popular toy Angry Birds.
303 Nokia Asha, Asha Asha 300 and 200 will be available in the fourth quarter of this year, Nokia Asha 201 – in the first quarter of next.
Mast 303 is equipped Nokia Asha capacitive touchscreen 2.6-inch display, a physical QWERTY-keyboard, 1GHz processor, communications, 3G HSPA, module Wi-Fi 802.11b/g/n and a 3.2 megapixel camera. Its design follows the Nokia X2-01. Cost – 160 dolllar.
This is followed by Nokia Asha 300, which has a resistive screen, keyboard, gave way to a numeric keypad and Wi-Fi-module has disappeared, but the camera is enriched with 5-megapixel resolution. The form-factor model is identical to the Nokia C3-01. Price tag – $ 120.
Simple GSM-mobile phones Nokia Asha, Asha 201 and 200, equipped with 2.4-inch screen and physical QWERTY-keyboard, differ only in that second phone supports just two SIM cards. New items are similar to Nokia C3-00. Their price – $ 85.